How to increase value to the ad impression
Last February I attended IAB’s Annual Leadership Meeting in Miami. One of the speakers that held my attention the most was Dr.Magid Abraham, President, CEO and co-founder of comScore. His presentation...
View ArticleLast Week in Mobile Marketing
Sam's daily shared mobile marketing and tablet news articles and retweets Continue reading →
View ArticleLast Month in Real-Time Bidding news
Sam's daily shared real-time bidding, demand side platform and ad trading desk ecosystem news articles & retweets Continue reading →
View ArticleLast Month in Ad Metrics, Measurement & Attribution
Sam's daily shared metrics and rankings news articles & retweets from the past week Continue reading →
View ArticleLast month in Sales Strategies
Sam's daily shared sales & customers news articles & retweets Continue reading →
View ArticleLast month in Ad Targeting, Data & Privacy
Sam Parent's retweeted and shared news articles related to ad targeting and online data Continue reading →
View ArticleIAB’s Digital Media Sales Certification recognized in Canada
IAB Canada fully recognizes IAB’s (US) Digital Media Sales Certification (DMSC) for Canadian digital media sellers, and announces the launch of a preparatory course for Canadians. After having...
View ArticleNew Canadian preparatory course for DMS Certification
IAB Canada has put together a preparatory three-hour course for Canadian digital media sellers who would like to obtain their certification. We can either arrange for a webinar or an in-person session...
View ArticleIAB’s Digital Media Sales Certification recognized for the Canadian market...
IAB Canada recently recognized the DMSC established by IAB in the US as not only valid but quite relevant and necessary to the Canadian market place. This is a thorough and rigorous examination that...
View ArticleIn March on my blog: DMSC training, CRM guide, Hard Rock Cafe Vancouver and...
Here's what you missed if you didn't visit my blog in March Continue reading →
View ArticleLast Month in Real-Time Bidding news
Sam's daily shared real-time bidding, demand side platform and ad trading desk ecosystem news articles & retweets
View ArticleTitan Interactive – Service Offering
Titan Interactive Inc. was launched September 1st, 2004 and is operated by Samuel Parent, DMSC. We are a digital and integrated marketing communications consultancy. We are involved in consulting,...
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